LinkedIn is a most trusted networking tool for business professional people that helps you discover inside connections, Linkedin will launch its own ad network conjunction with Collective Media (targeting the high-end media).
The Linkedin rate card shows display ads starting at $30 CPMs and going up to $76.50, while other social network hardly selling ads more [...]
Site effectiveness measurement, content analysis and brand awareness is a very vast topic, I tried here to simplify them in short just focusing on few important point to be considered while you are optimizing your site for better search results.
Measurement of Effectiveness of a site;
A simple Google webmaster tool can give you pretty nice [...]
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